Digital Experience Manager - Mobile Application Product

Singapore, Singapore
14 Sep 2022
29 Sep 2022
Industry Sector
Finance - General
Employment Type
Full Time
Role and Responsibilities:
  • As part of the Regional Digital and Customer Experience team, reporting into the Regional Head of Messaging & Servicing Digital Product, you will partner with business, design, and technology teams in agile scrums to help build and deploy the digital design framework & principles across Mobile & Desktop applications & experiences
  • You will create a digital product roadmap based on business priorities and customer needs, work with design to translate the roadmap into quality experiences, and work with technology to implement within tight timelines
  • Manage the projects/initiatives and deliver positive outcomes in line with business deadlines across 17 Consumer Banking markets
  • Provide subject matter expertise and direction for insights gained from experience on digital product project delivery
  • Continuously monitor Client Experience analytics, Sales reporting, Performance Dashboards and Error Rates for optimisation opportunities to ensure we are delivering truly best in class & intuitive digital client experiences
  • Interface with Legal, Compliance, Risk, and ensure that implementations meet key control needs to protect business and customer interests
  • Make decisions based on customer feedback, usage patterns, and analytics to continuously evolve the Retail client digital experience

Characteristics/Traits we are looking for:
  • Capable of working with and balancing the diverse needs of different stakeholders, businesses, regulations, and market landscapes
  • Ability to handle stakeholders across multiple geographies and levels of seniority
  • Strong in execution, with a demonstrated ability of delivering results under time pressure and managing competing priorities with multiple complexities.
  • Highly metrics-oriented, with a proven track record of commercializing digital platforms, and maximizing customer usage and business impact/revenue

Knowledge/Experience/Technical skills:
  • Bachelor's/University degree, Master's degree preferred
  • 4-5 years of experience across Digital Product Management, e-Commerce or Mobile application development
  • Retail Banking Product experience is preferred, however not an absolute requirement
  • Knowledge of 3rd party Wealth and/or Retail Digital Platforms and associated technical expertise is favourable
  • Demonstrated experience in, and passion for digital product/experience creation and optimization across different digital touch points.
  • Comfortable working with multi-functional partners and internal stakeholders, across lines of business, Design, Technology, Risk, and Data Management
  • Strong Product, Project and Time management skills
  • Prior experience of managing a scrum and working in an agile environment preferred
  • Experienced in working with marketing/product/sales teams to drive sales conversion

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Job Family Group:

Job Family:
Digital & Social Media Marketing

Time Type:
Full time

Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi") invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi .

View the " EEO is the Law " poster. View the EEO is the Law Supplement .

View the EEO Policy Statement .

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